Only 20% of EuroStoxx companies are active on Twitter
Remember those times when companies decided to start with a corporate website and some smart digi-kid was there first to get the URL name?
Well, those times are coming back....on Twitter!
Only a minority, about 20%, of the top companies in Europe are active on Twitter. Same figures are found when looking at the Bel20 by the way. Worse news is that about 25% of these companies already lost their @COMPANY twitter account. So, they will either have to look for an sub-optimal alternative or be very nice to the digi-kid that stole their @account.
Just some proof that a lot of large corporations still don’t really understand what’s going on in the world today.
Only a minority, about 20%, of the top companies in Europe are active on Twitter. Same figures are found when looking at the Bel20 by the way. Worse news is that about 25% of these companies already lost their @COMPANY twitter account. So, they will either have to look for an sub-optimal alternative or be very nice to the digi-kid that stole their @account.
Just some proof that a lot of large corporations still don’t really understand what’s going on in the world today.