Starbucks still the most popular brand on Facebook
With its 12,8 million fans, Starbucks remains the most popular brand on Facebook. During the last 12 months, the number of fans doubled. Same story for Coca Cola, they went from 5 million to 11 million fans. Other popular brands (top 10) are Skittles (8,6M), Redbull (7,8M, new in top 5), Victoria Secret (6,4M, new in top 5), Disney (5,8M), Converse (4,8M), Pringles (4,8M), ZARA (4,4M) and Nutella (4,2M).
Who’s overshooting all these brands? Yeps: Michael Jackson with 19 million fans.