Attentionomics: great speech by Steve Rubel at The Next Web 2011

Steve Rubel, EVP/Global Strategy and Insights for Edelman – the world’s largest independent public relations firm, opened The Next Web conference in Amsterdam this year with a great speech on captivating attention in the age of content decay:

httpsssvh://www.youtube.com/watch?v=AB0tcelWZfg

[slideshare id=6841334&doc=attentionomicsexternal-110207122813-phpapp01]